Wednesday, 7 November 2012

Obscure shape development...

I asked for a bit of feedback on the range of logos on the jars and the logo that I had chosen was also picked. The edges of the logo are very irregular so I played around a bit with different versions of distortion of the logo to see if what it would look like.

The range of logos, I was using the roughen tool in the distort and transform section. I think that some of the logos are too 'rock' like and almost look like the outline of a crystal. Below are the two logos that I think work the best. 

This i the original logo, I still really like this logo because of the very strange irregular formation of the shape. 

This is the other logo that I thought worked well. It is a slightly less distorted edit of the circle and still retains some of the normality to the shape (you can tell what it was before and isn't totally outlandish). I think that I am still swayed to use the top logo because it is more interesting, weird and fits the brand better. I will try out both of these shapes just to check that the shape is appropriate. 

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